About The Agency

Our Story

Established in 1923, the Verlinde Insurance Agency was founded on a philosophy of offering personal, professional service. Since then, we have grown into a full-service agency with a staff of 10 insurance specialists serving over 3500 individuals and families and 200 businesses in Michigan.

In 2024 we expanded with an office in Ortonville Michigan after merging with “The Hudson Insurance Group” and are excited to expand our reach and be an asset to the community.

We utilize a state-of-the-art computerized rating system that instantly compares rates of competing insurance companies for the same insurance coverage so that we can offer you the best combination of coverage and cost.

We are an Independent Insurance Agency

We do not work for an insurance company; we work for you. We work on your side when you have a loss and follow through to see that you get fair, prompt payment.

Whether you’re looking for home insurance, renters insurance, automotive insurance, or more, we represent a carefully selected group of financially sound, reputable insurance companies, and we place your policy with the company offering the best coverage at the best possible price.

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